Monday, July 13, 2020
The history of Crix dates back to 1923 when two migrants from Venezuela started making water crackers, and distributed their products directly to shops throughout the island.
Venezuelan brothers Jose Rafael and Jose Angel Bermudez, who migrated to Trinidad in the early 1900s, founded the precursor to the Bermudez Biscuit Company at a location on Park Street in Port of Spain.
Jose Rafael, who was fascinated by technology, had taken notice of an innovative wood burning biscuit oven when he attended the 1900 World Fair in Paris. He came to Trinidad with the contraption and set about with his brother to produce "salt biscuits".
The Port of Spain factory was destroyed by fire in the 1950s, and the operation was moved to Mt. Lambert where it has grown and flourished.
The crackers became so popular that Crix would soon be found on store shelves in Grenada and St. Vincent.
Later, expansion to Guyana, St. Lucia, Barbados, Dominica, St. Kitts and Jamaica confirmed Crix as the Caribbean’s cracker.
Bermudez Biscuit Company Ltd. quickly became one of the foremost food corporations in the region.
By the late 1980s, when people were becoming more health conscious, the Company started making whole wheat Crix and, later, multigrain Crix.
The Company now manufactures 40 different types of biscuits in a modern automated factory and is home to other iconic brands of crackers and cookies such as Dixee, Wheat Crisps and Rough Tops.
Crix crackers are fondly called “vital supplies" after a successful marketing campaign.
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